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Start Your Own Insurance Brokerage with Coversure
Be your own boss. Build your future. Grow with confidence.
Do you want to start an insurance brokerage with autonomy, the right support and growth opportunities?
With Coversure, part of Jensten Network, you can take control of your career, income and ambitions when you start an insurance brokerage with us. Whether you want to be your own boss or build a valuable asset, Coversure helps you launch and grow a successful insurance brokerage with dedicated support and the freedom to run your business your way.
Want to find out how we can help you achieve your professional goals?
Why choose Coversure as your partner?
Access to leading insurer panels
Built-in relationships with top insurers and market specialists, giving you instant credibility and reach.
Grow your way with group strength
Full autonomy to run your brokerage, backed by Jensten’s £650m+ GWP buying power.
Develop or launch your own schemes
Stand out with bespoke propositions tailored to your client base.
Regulation and compliance development
Stay FCA-compliant with full support from our skilled in-house teams.
1-2-1 growth support
Dedicated support to help you hit your business goals.
Pathways to scale and sell
From acquisition support to long-term exit planning, we’re with you every step of the way.
Setting up a brokerage is hard work and getting more challenging each year. Many insurance entrepreneurs are confident building a book of business, managing clients and dealing with insurers. But when it comes to regulation, accessing the right markets, having the right systems and handling client money – it can feel overwhelming. We help several new brokerages get set up each year, supporting them to grow fantastic businesses.
Jordan Maskell, Network Director
What’s involved in starting your insurance brokerage?
Starting your own brokerage is a major move and one we’ve helped over 200 insurance professionals make successfully. Here’s how we guide you through it.
Choosing your operating model
When you join the Coversure network, you will initially operate as an Appointed Representative of Coversure Insurance Services Ltd (CISL). Once up and running as an AR, you have the option to become fully authorised by the FCA or remain as an AR of CISL.
Let’s take a look at our two routes:
Insurance Appointed Representative
- We submit your FCA application for you
- We conduct FCA interactions on your behalf
- Reduced startup costs
- Pathway to scale to full authorisation when ready
Directly Authorised Insurance Franchise
- Fully authorised by the FCA
- More control over your business
- Opportunity to invest more at the beginning
Coversure onboarding process
Starting a brokerage is a major step and we’re here to make it seamless. At Coversure, our experienced and detail-focused operations team is dedicated to guiding you through every stage of the onboarding process. We ensure accuracy, transparency and constant communication from day one.
Typically, the onboarding journey takes 12-16 weeks, although this can vary depending on individual circumstances.
When you’re starting your own brokerage firm with Coversure, we follow a proven five-stage process to set you up for long-term success:
Onboarding and scoping: Understanding your goals, business plans and support needs.
Due diligence: Conducting background checks and verifying key documentation.
FCA application and Offer in Principle: Guiding you through regulatory approvals and providing conditional support.
Integration: Setting up systems, training and business tools.
Office launch and transition to BAU: Opening your new brokerage and providing ongoing support as you begin trading.
Whether you’re starting an insurance brokerage from scratch or transitioning from another model, our process ensures you’re set up with confidence, clarity and the relevant training to succeed.
Take a look at our full onboarding journey to see how we help you start strong.
Regulatory and compliance requirements
Starting your own brokerage means engaging with the FCA and ensuring you’re fully compliant – but you’re not on your own.
Jensten Network’s Risk & Compliance and Operations teams help you:
Understand regulatory expectations
Navigate the application process (if applicable)
Stay on top of ongoing compliance
What stood out for me with Coversure was that it was a business in a box. I could continue doing what I love, delighting clients and have the support of a wider business to look after my risk and compliance and client money and just enable me to do what I want to do.
Dan Hurley, Managing Director at Coversure Ringwood and Coversure Milton Keynes
How Coversure supports you every step of the way
Starting your own business, especially in insurance, can come with complex financial and operational challenges. That’s why opening a brokerage with Coversure gives you more than just a brand name; it gives you a partner dedicated to your success.
By joining the Coversure network, you’ll reduce your upfront costs and gain access to a full support system designed to help you grow, without sacrificing your independence.
What you can expect:
A streamlined onboarding process
Get up and running quickly with operational support throughout your onboarding journey.
Regulatory support
Navigate compliance with confidence with advisory support from our Risk & Compliance team.
Access to Group Professional Indemnity (PI) Insurance
Benefit from competitive PI rates through our group programme, saving you time and money.
Tailored business support
Your dedicated Franchise Development Executive will work closely with you to provide personalised advice and direction.
A strong network community
Join a collaborative network of like-minded brokers who share insights, best practices and business opportunities.
An exclusive online learning platform
Access an intuitive platform with CPD e-learning and live courses tailored to the needs of regulated insurance brokers.
Our network proposition
Whether you’re launching or scaling your own insurance brokerage, we support you with:
You’ll benefit from the overall scale of the Jensten Group, leading to improved propositions from insurers, as well as an extensive range of insurance markets that allow you to meet your clients’ diverse needs.
When it comes to managing a business, efficiency is key to keeping everything running smoothly. That’s why our network members use the leading broker management software, designed to streamline operations and enhance efficiency.
We prioritise the integrity and transparency of client money handling as a cornerstone of our accounts proposition. Our approach is designed to ensure that all financial transactions are managed with the utmost care, in strict adherence to FCA CASS rules.
Navigating risk and compliance is crucial for the success of any brokerage. At Coversure, we provide our network members with the tools and support necessary to meet regulatory requirements and ensure operational efficiency.
Running a successful brokerage requires a robust support system. With tailored business support and a team dedicated to helping you explore avenues for growth, we help you get customers queuing outside your door.
When running a business, your people are your greatest asset. We offer a robust support system to help you navigate the complexities of HR management including recruitment, HR policies and people support.
By opting-in to our IT package, you will benefit from enterprise-level IT support without the complexity or cost of managing it yourself. Gain access to a comprehensive suite of tools and services designed to enhance security, productivity and operational efficiency.
Find out more about our network proposition
Taking the big leap to launch your own brokerage
Watch the webinar recording
Have you ever considered what it takes to launch your own brokerage?
Experienced industry professional, Tony Fields, has successfully made the transition from employee to business owner and therefore understands the challenges and opportunities that come with taking this big leap.
In this webinar, Tony helps you unlock your true potential, overcome the limitations you may face and go after what you truly want in life. He discusses the psychological aspects of transitioning from being employed to owning your own business and guides you through the crucial steps you need to take to realise your potential.
Ready to start?
Contact a member of the Network Development team to find out more and kickstart your Coversure journey.
